By: ICN Bureau
Last updated : October 31, 2023 2:55 pm
New flavors were developed following requests and valuable feedback from our customers, which is the core of our strategy and commitment to the natural flavor business
Isobionics, a brand of BASF Aroma Ingredients, is launching two new natural products on the flavor market. Isobionics Natural alpha-Bisabolene 98 and Isobionics Natural (-)-alpha-Bisabolol 99 are the latest additions to our Isobionics' portfolio being proof points of our commitment to developing natural flavors driven by customer needs.
"We are delighted to introduce the two new products, which are natural flavors and produced with our cutting-edge fermentation technology. Therefore, they are independent from harvest conditions and pesticide free," says Toine Janssen, CEO of Isobionics.
"This is a major milestone for us and for the flavor industry, as it is the first time that two natural flavors are being launched and marketed together. Building on our cutting-edge fermentation technology we can constantly expand our natural flavor portfolio beyond our well-established citrus products to address further customer and market demands."
Steffen Götz, Vice President of Aroma Ingredients at BASF, highlights the dedication to customer-centric innovation: "Isobionics' new flavor solutions embody our ongoing commitment to providing sustainable and high-quality ingredients. These new product launches complement and expand the existing portfolio and answer the need for fermentation-based natural flavors. Dedication to providing natural and sustainable flavor solutions forms the core of our new product developments. Our biotech platform plays a significant role in developing future ingredients to deliver exceptional flavor profiles that are geared to consumer preferences."
The new natural flavors Isobionics Natural alpha-Bisabolene 98 and Isobionics Natural (-)-alpha-Bisabolol 99 have now been officially launched. Customers can already reach out to their designated sales contact and schedule an exclusive presentation of the new flavors to experience these extraordinary flavor innovations firsthand.