By: ICN Bureau
Last updated : March 27, 2025 4:40 pm
The company reinforces its commitment to excellence and innovation with this appointment
Eurofragance has hired Pelegrí Granel as a new Senior Perfumer with an extensive career in the fragrance creation industry.
Granel’s hiring further strengthens the company’s team of Home Care Perfumers, while also allowing the creation community to tap into his Personal Care expertise. This appointment underlines the multinational's commitment to excellence and adaptability in an ever-evolving global market.
The addition of Granel represents a significant step forward in Eurofragance's strategy to diversify and enhance its presence in the Home Care sector and expand its portfolio. Known for his expertise as a "cross-category" Perfumer, spanning personal and home care, Granel brings an innovative perspective that enriches the company's creation team.
With this new hire, Eurofragance further enlarges its team of specialized Perfumers who combine talent, technique, expertise, experience and a deep understanding of the global market.