Israel-based scent tech company Moodify has launched an AI-based software 'Moodify (Re)formulation' that enables rapid reformulation of fragrances at scale.

The new Moodify (Re)formulation software is the ideal solution for fast and easy scent reformulation, providing a fast and cost-effective way to keep up with changing regulations and ingredient availability.

Moodify's scent AI technology facilitates automatic replacement, enabling formulators to choose the best available molecule/accord. It also offers several contenders based on their level of similarity to the original molecule while optimizing for different constraints.

This technology allows Moodify to recommend a list of substituents rated by proximity, providing the perfumery and fragrance industry with a game-changing solution to the time-consuming and costly process of reformulation.

Moodify's powerful algorithms take into account regulatory requirements, inventory, and pricing considerations before suggesting the best substitutions. The calculation is achieved using several AI methods to ensure optimal performance in any given circumstance. Formulators need to simply submit their formula to the app, select the component they need to replace, and Moodify’s scent AI technology will do the rest.

Moodify scent AI technologies are based on more than 15 years of academic research and extensive development.

"We are thrilled to launch Moodify's (Re)formulation, which we believe will revolutionize the way perfumers and fragrance professionals approach scent reformulation," said Eyal Maor, CEO, Moodify. "Our technology offers a cost-effective and efficient solution that ensures regulatory compliance and meets the high expectations of consumers for the product scent experience."