Evonik is launching the Next Markets Program to drive additional growth.This initiative is designed to unlock markets that are closely linked to the company’s core businesses.

By pooling expertise across the organization around existing technologies and products, the program positions Evonik in emerging markets, offering customers holistic solutions.

“We are experiencing massive geopolitical and societal changes. This leads to shifts in the markets and new customer needs,” says Lauren Kjeldsen, Member of the Executive Board and Head of the Custom Solutions segment. “We want to identify these changes even earlier and deliver the right solutions. That’s why we’re launching the Next Markets Program – Evonik’s new speedboat. It navigates through complex value chains and enables us to seize growth opportunities along those.”

The program is led by Patrick Gloeckner. He previously managed the Global Circular Economy Program, which will continue under the new initiative. “The Next Markets Program builds on one of Evonik’s core strengths: our presence in a wide range of markets and customer segments,” says Gloeckner. “By leveraging this network and combining our products and technologies with interdisciplinary collaboration among our experts, we can quickly deliver innovative responses to new customer demands.”

The initial focus areas include circular packaging, plastics recycling, and defense and aerospace. “These are sectors where change is happening rapidly and there is a strong need for innovative solutions,” Gloeckner explains.