BASF in South Africa has appointed Wojciech Kulma as its new Managing Director, effective October 1, 2025. This strategic leadership transition supports BASF’s Winning Ways strategy, focused on value creation, customer proximity, and performance-driven transformation across Southern Africa.

Kulma brings over 25 years of international experience within BASF, having held senior roles in sales, business management, and finance across Central and Eastern Europe, the Middle East, and North Africa. His leadership has been instrumental in driving regional expansion, post-merger integrations, and strategic investment projects.

He holds a master’s degree in marketing and finance from the Warsaw School of Economics, complemented by executive training in strategic management, negotiations, and controlling.