BASF has announced that, effective July 1, 2025, its Personal Care business in the United States will transition to a sole distributor arrangement with Azelis’ DeWolf Chemical and Ross Organic companies. By integrating advanced technology and through its commitment to sustainability, BASF remains at the forefront of providing quality, industry leading ingredients solutions and digital services to customers in the personal care industry.

“Azelis shares our commitment to quality and innovation, making them an ideal partner for our continued growth," said Brandon Crist, Vice President, Business Management Personal Care Americas at BASF. "This collaboration strengthens BASF’s ability to meet the evolving needs of our customers while reinforcing our leading position in the personal care industry.”

“We are honored and excited to expand our relationship with BASF to a national US presence,” said Steven Lindsay, Managing Director, Azelis Personal Care and Home Care & Industrial Cleaning US. “We can now offer customers, nationwide, BASF's best-in-class ingredients coupled with our unparalleled technical support, formulation expertise and innovative solutions. This will enable customers to go to market faster, with superior, trend-driven products. It is a win-win for everybody.”

BASF and Azelis look forward to a seamless transition, providing uninterrupted service and accessibility to BASF’s portfolio of personal care products.