DKSH Business Unit Consumer Goods, the leading partner for consumer goods companies seeking to grow their business in Asia and beyond, has been appointed by The Original Beverage Sdn. Bhd. as the exclusive distributor for its natural ready-to-drink sparkling honey beverage product in Malaysia and Brunei.

 

DKSH Malaysia will provide full Market Expansion Services from marketing and sales to distribution and logistics as well as after-sales services for the honeyB product, covering all trade channels ranging from supermarkets to local convenience stores, as well as the food services channel.

 

Made from 100% Australian natural honey with no added coloring, flavoring and sugar, honeyB Sparkling Honey Drink is a healthy carbonated soft drink alternative for health-conscious consumers who enjoy the refreshing taste of a carbonated beverage.

 

Lee Jen Lun, Co-founder and Director, The Original Beverage, said: “honeyB goes ‘bee-yond’ your usual surprises; honeyB gives you more. Not only is honeyB a refreshing real honey sparkling drink on its own, it is also a versatile beverage of choice whereby consumers and retailers can create a trove of personalized beverages with honeyB as the core base. It is our honor to partner with DKSH which is well-known to have grown many successful consumer brands. With DKSH’s market leadership in Asia, we look forward to expand the goodness of honeyB to every household in this region.”

 

Patrick Stillhart, Vice President, FMCG, Malaysia and Singapore, DKSH said: “honeyB captures the health benefits of honey and transforms it into an extraordinary beverage that is wholesome and nutritious. We are excited to support honeyB brand’s mission to introduce a healthier choice of carbonated beverage to consumers, and to help honeyB reach new heights in these markets.”