SABIC has launched its latest LNP VISUALFX resin portfolio featuring unique colors and special effects from the company’s new Expression 2021/2022 color palette, developed through research on emerging aesthetic trends.

Designers and engineers in the Color, Material and Finish (CMF) field can find inspiration within this portfolio from the consumer preferences revealed through this research, for new 5G-enabled mobile devices and Internet of Things (IoT) applications. In addition to the new LNP VISUALFX materials, SABIC’s complete color offering includes global COLORXPRESS custom color and color matching services.

“Major trends including urbanization and sustainability, together with current consumer sentiments such as nostalgia and an innate desire to be in nature, significantly influenced the development of our new Expression palette for LNP VISUALFX resins,” said Maureen MacDonald-Stein, Director, Growth OEM, Specialties, SABIC. “Incorporating these carefully researched colors and effects in applications can help designers and brands spark positive emotions and communicate values such as quality and style. Through our proactive work in the color trends arena, SABIC aims to help customers deliver the right colors and effects to meet their strategic business goals.”

SABIC’s LNP VISUALFX resins are formulated with the rich color and effect inherent in the pellet, enabling customers to create colorful and distinctive parts while avoiding the environmental impact, time and costs of secondary painting. Communicating the themes from the company’s Expression 2021/2022 program, the new LNP VISUALFX portfolio captures the look and feel of today’s hottest design trends, from retro to futuristic, and from edgy to gentle.

SABIC’s LNP product line comprises innovative thermoplastic solutions for multiple industries including consumer electronics, automotive, healthcare and mass transportation. LNP compounds utilize over 30 base resins and more than 200 different fillers to achieve specialized effects, such as aesthetics and color; wear and friction; conductivity; flame, heat and chemical resistance; electromagnetic interference (EMI) shielding; anti-static; and weatherability.