Honda has announced that its first new volume battery-electric vehicle will be named “Prologue,” signaling a new electrified era that will lead to the company’s vision for 100% zero emission vehicle sales in North America by 2040.

An all-new SUV coming to market in early 2024, the battery-electric Honda Prologue will be highly competitive with the functionality expected by Honda customers.

More specific details about the new vehicle will be released over the coming months, and Honda will engage with prospective EV customers.

In addition to the Honda Prologue, the company will introduce an all-electric Acura SUV in the 2024 calendar year. Both will utilize the highly flexible global EV platform powered by Ultium batteries based on the company’s strategic partnership with General Motors.

Honda also plans to launch a new series of EV models in the second half of the decade based on a new e:Architecture, with development led by Honda.

Dave Gardner, Executive Vice President of American Honda said, “The Prologue will provide our customers with a battery-electric SUV with the excellent functionality and packaging they’ve come to expect from Honda.”