Arxada, a global, science-based leader in innovative specialty chemicals, is introducing Geomulse at In-Cosmetics 2024, a leading global trade event for personal care ingredients.

Geomulse is a new line of versatile, non-ionic emulsifiers and surfactants, based on a naturally derived and customizable polyglycerol ester chemistry, designed to help formulators strike balance between functionality, aesthetics and mildness across all categories of Personal Care & Beauty.

Arxada designed its Geomulse range of polyglycerol esters specifically to help formulators in the cosmetic and personal care space evade the apparent paradox of speaking to consumers’ desire to care for their bodies and the environment while meeting their demands for innovative, luxurious products, based on a single, versatile and customizable chemistry that provides improved formulation efficiency and speed to market.

“Geomulse provides formulators with a complete tool kit of emulsifiers and surfactants to deliver the foundation for virtually any application, product form or texture across all categories in Beauty and Personal Care, ranging from rich, luxurious creams to foaming cleansers,” said Prema Khanka-Bohra, Head of Marketing, Home & Personal Care, Arxada.