Celanese Corporation, a global leader in specialty materials and chemicals, will showcase an exceptional portfolio of new digital services, advanced materials, and expanded capabilities at the upcoming K 2025 Show, taking place from October 8–15 in Düsseldorf, Germany. With a strong focus on customer-centric innovation, Celanese is reinforcing its position as the preferred solutions partner across key industries, including automotive, electronics, medical, consumer, and industrial sectors.

Through its latest technologies and services, Celanese is enabling customers to accelerate design innovation, address complex performance requirements, and advance sustainability goals.

At the center of Celanese’s presentation is the enhanced Chemille Digital Assistant (askchemille.com) — an AI-powered platform that revolutionizes how engineers and designers discover and apply material solutions. The Chemille Digital Assistant intelligently analyzes product properties, application needs, and certifications to deliver tailored material recommendations. This allows customers to make faster, data-driven decisions and optimize design processes from concept to completion.

With its predictive insights and intuitive interface, Chemille Digital Assistant helps users identify the right solutions efficiently, reduce development time, and lower overall project costs. The platform’s next-generation features include multiple search pathways, allowing users to explore materials based on performance criteria, application type, or competitive grade equivalents.

“With the global launch of new Chemille Digital Assistant capabilities and a strong lineup of specialty materials, Celanese is demonstrating how we partner with customers to design the future together,” said Todd Elliott, Senior Vice President, Engineered Materials at Celanese.