Asahi Kasei has decided to invest in Circularise B.V., a startup company in the Netherlands that provides digital product passports and mass balance bookkeeping software, together with Brightlands Venture Partners, 4impact capital, and Neste, in November 2022

Circularise is a startup company founded in 2016 aiming to accelerate the shift towards a circular economy through supply chain traceability and transparency.

Circularise has developed a highly reliable supply chain management system that achieves both data anonymity and transparency using blockchain technology. By doing so, various information on raw materials, recycling history, biomass and recycling content, carbon footprint, third-party certification, etc. can be traced through the supply chain while maintaining the confidentiality of each stakeholder's information.

The Asahi Kasei Group expects to contribute to a carbon neutral and sustainable world by joining the establishment of a digital platform ensuring reliability and transparency in the supply chain through its investment in Circularise, in accordance with its medium-term management plan focused on the theme “Be a Trailblazer.”