Indian Chemical News is organising a panel discussion on “Distribution Strategies for Fuelling Industry Growth” during ‘NextGen Chemicals & Petrochemicals Summit 2024’ on July 12, 2024.

The 4th Edition of NextGen Chemicals & Petrochemicals Summit 2024 will be held on July 11-12, 2024 at the Novotel Mumbai International Airport, Mumbai. The theme of this year’s Summit-cum-Conference is "Transforming India into a Global Manufacturing Hub.”

Please register for the Summit by clicking on the link (https://www.indianchemicalnews.com/nextgen-chemical-and-petrochemical-summit-2024/register.php). 

Points to be covered during the session are: Direct-to-Customer distribution; Channel partners; Digitalization and e-commerce; Strategic alliances; Customization and value-added services; Sustainable and responsible distribution; Logistics optimization; and Customized packaging and labelling.

Speakers for Distribution Strategies for Fuelling Future Growth session during the 4th Edition of NextGen Chemicals & Petrochemicals Summit organised by Indian Chemical News, India's No. 1 news portal on Chemical, Petrochemical and Energy are: B. K. Sethuram, Former MD - India, Celanese; Rajnish Khandelwal, President, J.M. Baxi & Co.; Pratyush S. Kadam, Head – Procurement & Logistics, Evonik India; and Daljit Singh Kohli, India Representative, Port of Antwerp – Bruges. The moderator of the session is Dr. Alok Sharman, Ex Regional Director – South Asia and MD – India, Brenntag Ingredients India.

Chemical distribution industry has been experiencing certain changing trends. In the past, chemical distributors typically relied on a network of intermediaries to distribute their products. However, increasingly, there is a shift towards a direct-to-customer distribution strategy.

Chemical companies can establish their own distribution network by setting up warehouses, depots, and sales offices in different regions of the country. This allows them to have control over the entire distribution process and ensures timely delivery to customers.

Also, collaborating with local distributors, agents, or wholesalers can help companies reach a wider customer base. These partners have established networks and knowledge of local markets, which can facilitate the distribution process.

Interestingly, the chemical distribution space is embracing digitalization and e-commerce platforms. Online marketplaces and digital platforms are being used to streamline the procurement process, enabling customers to browse and purchase chemicals from a wide range of suppliers. Creating an online presence through e-commerce platforms or company websites can enable direct sales to customers.

Indian chemical companies can explore exporting their products to international markets. This involves building partnerships with international distributors, collaborating with other companies in the supply chain such as logistics providers or transportation companies. These can help optimize the distribution process and enhance efficiency. This approach can also provide access to specialized distribution capabilities or infrastructure.

Overall, the chemical distribution industry is adapting to changing market dynamics by adopting a more customer-centric and technologically-driven approach. The focus is on improving efficiency, sustainability and adding value to customers through enhanced services.

The Summit is supported by DCM Shriram Chemicals as principal partner, Somaiya Vidyavihar University as academia partner, Cadmatic as platinum partner and Andhra Pradesh Economic Development Board (APEDB), Govt. of Andhra Pradesh as state partner. 

Gold partners for NextGen Chemicals & Petrochemicals are: Epsilon Carbon, Forbes Marshall, Gharda Chemicals, Indofil Industries, Ingenero, IPCO, Jaaji Technologies, Moglix, PIP, Port of Antwerp - Bruges, RIECO and Re Sustainability. Associate Partners are: HPCL and Nuberg EPC. Supporting partners are: Aarayaa Advisory Services, Archroma, India Glycols and Tata Steel Special Economic Zone and industry association partners are: ACFI, AMAI, CropLife India, Gujarat Chemical Association and PMFAI.