dsm-firmenich, a global leader in nutrition, health, and beauty innovation, has officially announced the divestment of its Action Pin business to AP Marensin.

Action Pin, formerly the "Agro Ingredients" branch of the company’s Perfumery & Beauty division, was acquired by a consortium led by FeBe Vermögensverwaltung GmbH. The deal is supported by the German family office Econa and the French private equity firm Ouest Croissance.

The transaction includes Action Pin, based in Castets, France, with 110 employees, and representing about €50 million sales in 2025.

This transaction is subject to customary regulatory approvals. Financial details of the transaction will not be disclosed.