Spanish fragrance house Eurofragance has debuted its fourth proprietary perfumery ingredient, positioning the material as a new benchmark for sustainable luxury in scent creation.
The rollout of Olivante at Beautyworld Middle East on October 27, positions Eurofragance at the center of a growing global appetite for rich, culturally rooted scent profiles reimagined for a wider market.
Billed as a more caring, eco-conscious path to olfactive richness, Olivante is designed to deliver the opulence that defines the Gulf region’s most coveted perfumes. Known for complex, phenolic and animalic nuances reminiscent of castoreum, the ingredient slots naturally into mukhallat-style creations—an area where Eurofragance is a global leader.
But the company said its potential stretches far beyond the Middle East.
“On its own the natural animalic character of Olivante is ideal for an Indian target that loves powerful profiles such as shamama,” said Mayur Kapse, General Manager India. “In fragrance compositions that include typical Indian ingredients it works wonders too; a jasmine sambac will smell more fruity and a pink lotus note more leathery.”
Perfumers working with the captive ingredient report that Olivante amplifies character across categories—deepening fruity notes, enriching gourmand tones, and boosting the intensity of white florals. Made from olive residual matter left after oil extraction, the ingredient avoids the oily scent typically associated with olive-based products.
Master Perfumer Belén Garcia noted the ingredient’s relevance to shifting Western tastes. "In recent years we have seen how consumers in the West have opened up to Middle Eastern perfumery. Powerful notes of leather and oud have gained consumer acceptance well beyond the Gulf Region. Olivante is multi-faceted and offers some of these olfactive aspects that are now appreciated across geographies.”
Olivante also embodies Eurofragance’s sustainability agenda. Developed in partnership with a collaborator in the olive oil industry who upcycles production residues, the ingredient took over two years to perfect.
R&D Manager Felipe San Juan and Technical Perfumer Magdalena Rey scoured the Spanish countryside to identify the ideal olive variety, working with a regional waste-management engineer to secure a pulp with the exact concentration of volatiles needed. Through a multi-step, eco-friendly purification process, Eurofragance isolated the key odorant molecules—creating a 100% natural ingredient now under patent review.
The name Olivante nods to the Levant, cradle of the olive tree, whose westward journey across the Mediterranean eventually reached Spain. Eurofragance frames the ingredient as both an emblem of Spanish heritage and a new global olfactive proposition.
Global Marketing Director Sine Guçetil highlighted its versatility and market promise:
“Olivante stands out for its ability to offer perfume richness, or opulence, in a manner that is fresher and less heavy. And, it’s not just intended for fine fragrances."
"Our initial trials formulating personal care and home fragrancing products with Olivante are promising and we feel that this a proprietary ingredient with strong potential for broader market adoption.”
_195_291.jpg)
