P2 Science, Inc. (P2) has launched a brand new, unique, bioderived and patented alternative to volatile silicones, built on the Citropol platform. In a webinar attended by hundreds of formulators and brand marketing executives from around the world, P2 introduced Citropol V5 and shared some sensorial, physical and performance data. Citropol V5, like all members of the new Citropol platform, is made from wood and is also biodegradable and biocompatible.

 

Commercial manufacturing of the new product has already started at P2’s green chemistry manufacturing facility in Naugatuck, CT. Samples and product literature are available at the company’s website, and products can be ordered directly on the company’s e-store – also on the website.

 

“The market has, for many years, been looking for good alternatives to volatile D5 silicones in cosmetics. We are really pleased to be able to offer something with a performance profile that is superior to D5 in some key respects” said Neil Burns, CEO of P2. He added, “This product looks and feels like a silicone. It rubs to a smooth, silky finish on the skin. On hair, it’s tendency to build up is significantly less than D5. Consumers have told us that buildup is something they are anxious to avoid. V5 solves that huge problem for them.”

 

Patrick Foley, P2’s CSO noted, “This D5 alternative has been a dream of ours since we started researching this area several years ago. We are happy to see that dream realized in a commercial product.” Ryan Cheng, Business Development Director added, “The e-store is open on our website where our customers can order Citropol V5 for quick delivery with a few clicks.”

 

Citropol V5 is the third commercial product to come out of P2’s proprietary Citropol series. Last month, the company pledged to support the planting of a tree for every kg of Citropol sold. The company has a product launch schedule comprising of at least one new product per month until the end of 2020.