The global manufacturer in the effect pigment market, ECKART, has entered into a joint venture agreement with India-headquartered Runaya, a pioneer in sustainable manufacturing with alliances over global technology leaders across the portfolio of products.

The joint venture is establishing a new facility in the Indian state of Odisha to produce sustainable spherical atomized aluminum granules. These products are witnessing high demand growth not only in India but also in global markets. The granules cater to high-end applications in aerospace, solar panels and high value effect pigments.

The joint venture will use recycled aluminum and renewable energy sources for its production. With this, the joint venture will serve the Indian growth market and leverage India's position as a global hub for cutting-edge manufacturing solutions.

Runaya and ECKART have also signed a Memorandum of Understanding to manufacture high-quality aluminum pigments.

Dr. Christian Przybyla, President of ECKART: “The success story that Runaya has written by establishing sustainable production processes is impressive. By pooling our expertise in the growth market of India, we want to drive innovation and create long-term value for our customers.”

Naivedya Agarwal, Managing Director and Co-founder of Runaya: “This partnership is a game-changer in our pursuit of circular economy. It not only transforms the aluminum industry but also showcases the power of global alliances in addressing environmental challenges. By redefining the aluminum powder segment, we are setting a new global benchmark for green manufacturing.”